Who we really are
If you thought our only ambition was software, you haven't met us yet! Here you will really find who we are, where we came from, and where we are determined to go.
Revolutionizing the hotel industry...
...as well as the non-hotel sector! How are we doing it? Very simple: by helping hotels, B&B and vacation rentals earn more money and work better thanks to the smartest, most user-friendly software harnessing the power of artificial intelligence and machine learning.
Our history (plus everything you don't see)
Where you see a neat chronology, we see teachings and failures, anxious pitches and late nights, numbers and bugs, passion and people. It is our story, and we keep wanting more of it.
2018
This is when we said to ourselves, "Managing prices is a mess. What if we created an algorithm?" Said, done.
2020
Many tests later, the algorithm is ready and the name too: We launch Smartpricing! Fate responds: lockdown! But we don't quit.
2021
Persistence pays off: Smartpricing is among the top 100 startups of the year, 400 customers trust us, and investors too: +350K!
2022
Revolutionizing the hotel industry knows no borders. We climb the fence to meet our neighbors in the DACH market and raise a 2M seed round. Auf geht's! 🍻
2023
The team explodes, the client base as well. Do we relax? Nah. First we launch Smartpaying and then we close a €13M round.
2024
It is still to be written, but the road is marked: continue to help accommodations achieve more and more.
We like to talk about ourselves, but it is nice when others do too
We let hoteliers (and their turnover) speak
Here, you can read why more than 2,500 hoteliers across Europe trust Smartpricing. Find out about their results, doubts, expectations, and how we helped them (re)discover the true value of their accommodation.
"For me, Smartpricing is pure profitability. It's like having gasoline that makes your car go 30 percent faster, but consuming half as much."
"I used to manage prices with little objectivity, with the risk of making mistakes and proposing wrong prices. Smartpricing on the other hand is accurate and follows the market, just what I expected."
Important things we believe in
We could have made a list of the "usual" values, the ones that are easy to stick to. But empty words were never our thing: we need substance, action, momentum. That is why also here, we shoot for the moon.
Ambition
All that is needed to succeed in revolutionizing the hotel and non-hotel industry.
Wisdom
The maximum of competence and talent, but with ethics and humility. Keyword: continuous learning.
Excellence
Shape the most advanced technology. Create the most sophisticated algorithms. Offer the most powerful, yet simplest software.
Co-creation
Refrain from gurus. Celebrate feedback from colleagues and customers and turn it into action. Head toward the goal.
Humanity
Understood as people and care. Without customers, talents and employees, we simply would not be here.
Innovation
It is not just technology. It is about replacing "complexity" with "simplicity." In products, in processes, in communication.
Pleasure 👋🏻 We are the Smarties
Achieving ambitious goals takes more than experience or stamina, or even the famous "dash of luck". It takes extraordinary talents. We are those talents: ready to embrace every challenge and use it as fuel for innovation.
Founders
Luca
RodellaCEO
Tommaso
CentonzeCOO
Eugenio
BancaroCTO
Tech Team
Luciano
CosentinoHead of R&D Strategies
Andrea
EstelliIntegrations PM
Andrea
GarganicoHead of Product
Damiano
MastrangioliProduct Manager Smartpaying
Federico
AllegriniFullstack Developer
Andrea
AltomareSoftware Architect
Riccardo
AriottiIntegrations & Technical Customer Support
Alberto
BellumatData Scientist
Davide
BulbarelliFullstack Developer for Smartpaying
Giovanni
CampeolBackend Developer
Fabrizio
CarcilloSenior Data Scientist
Manuel
CattelanJunior Full Stack Developer
Mario
De NisiML Engineer
Francesca
Della BiancaUX/UI Designer
Paolo
EccherLead Backend Developer
Alberto
FabroFrontend Developer
Lorenzo
GalassiFrontend Developer
Fabio
InzaghiIntegrations & Technical Customer Support
Andrea
LongoSenior Frontend Developer
Giovanni
LorenziniJunior ML Engineer
Giulia
MariniIntegrations & Technical Customer Support
Andrea
MattèLead Backend Developer
Emanuele
MichelettiBackend Developer
Andrea
MinatoFrontend Developer
Giacomo
PeroniData Scientist
Marco
SaccarolaBackend Developer
Alice
SettiSenior Architect
Raffaele
SpangaroSenior Data Analyst
Lorenzo
TempestiUX/UI Designer
Alessio
ZanutFullstack Dev
CX Team
Federico
MininiCXO
Katia
GizziOnboarding Manager
Martino
PuglieseCX Operations Manager
Gabriele
TomeiCustomer Support Manager
Federica
BarbaroCustomer Success
Laetitia
BillaudOnboarding Specialist
Vivica
BodenOnboarding Specialist
Marina
CabiatiCustomer Success
Paola
ConcilOnboarding Specialist
Tiziana
De FrancoCustomer Support
Claudia
De NicolaOnboarding Support
Neera Natalia
FioriOnboarding Support
Linda
GhezziOnboarding Specialist
Sabrina
GisonCountry Revenue Manager
Francesca
GuarneriRegional Revenue Manager
Adalgisa
ImperatoCustomer Support
Britt
KosmanRegional Revenue Manager
Claudia
MarottaCustomer Success
Monica
MinerviniCustomer Support
Ana
MorosiniOnboarding Support Smartpaying
Simone
PagottoRegional Revenue Manager
Mattia
PederzolliRevenue Specialist
Ilya
PerervaRegional Revenue Manager
Mariarita
PersichettiOnboarding Specialist
Anastasiya
PityukinaProcess Solutions Manager
Gloria
SheikholeslamiCustomer Support DACH
Lukas
ShindlerAccount Manager DACH
Sandro
SomainiCustomer Support Team Lead
Federica
TognocchiOnboarding Specialist
Giuliana
ZavettieriOnboarding Specialist
Sales Team
Mariarosaria
LandiCountry Sales Manager - Italian Market
Alessia
MilaniSales Manager ITA
Francesca
RossiSales Manager ITA
Vincenzo
ToscanoPartnership Manager
Frank
van DijkInternational Markets Sales Manager
Simon
AsangerSales Manager DACH
Kévin
CousaertSales Manager DACH
Evelyn
GruberPartnership Manager DACH
Maria Rosaria
AbateBusiness Developer Smartpaying
Naghmeh
AzadBusiness Developer UKI
Paolo
BacciAccount Manager Smartpaying
Francesca
BattaiottoSales representative
Stella
BenassaiSales representative Smartpaying
Beatrice
BogdanSales representative DACH
Jolanda
CampettiBusiness Developer DACH
Federica
CelestinoSales representative
Claudia
CiottaSales representative
Chiara
Dello RussoBusiness Developer
Edoardo Davide
FinizioSales representative
Marica
GesualdoBusiness Developer
Giorgia
GiosaSales Representative
Francesca
GrossiSales representative
Maximilian
KnotzerBusiness Developer DACH
Simone
KochSales Representative DACH
Nicole
LagioiaSales Representative DACH
Fabio
Leist DaluBusiness Developer
Carla
LipardiSales representative
Davide
LittoBusiness Developer
Antonella
MarascoSales representative
Martina
MarattaSales representative
Enrico
MilaniSales representative
Massimo
MonteneroBusiness Developer
Marcel
MukeSales Representative DACH
Grazia
OlivieriBusiness Developer
Ina
PatzSales Representative DACH
Livia
PiselliSales Representative
Paola
PlantanamuraSales representative
Domenico
PossanziniSales representative
Giovanna
RacitiBusiness Developer
Aljoscha
RedeniusSales representative DACH
Giovanni Andrea
RossiSales Representative ITA
Catia
SgrillettiSales representative DACH
Giada Benedetta
SommarivaBusiness Developer DACH
Sabrina
StrassbergerSales representative DACH
Melanie
TrocoliSales representative DACH
Roberta
VarcaSales representative
Maria Grazia
VargasBusiness Developer UKI
Antonio
VillaniBusiness Developer
Manila
VirgaBusiness Developer
Charlotte
WahrenburgSales representative DACH
Marketing Team
Alice
MarmoriniCMO
Eleonora
AsteMarketing Specialist DACH
Eleonora
BallatoriCopywriter
Luca
BortolussiFrontend Developer
Alessandra
CiccardiUX/UI designer
Laura
WillenbrockCopywriter DACH
Admin & Finance Team
Fabio
FerioliCFO
Valentina
BruscoAdmin manager
Margherita
CeccantiController
Nicole
GobbiJunior Accountant
HR Team
Irene
MainardiPeople & Culture Manager
Alice
BrighentiTalent Acquisition Specialist
Nausica
EspositoRecruiter