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The Smartpricing Blog

Read the best articles on revenue management, technology, marketing and more for your hospitality business.

Hotel market segmentation for lodging facilities
marketing

Hotel market segmentation: definition, examples and a practical guide to start from scratch

Your customers are at the center of your every thought. But are they also at the center of your pricing strategy? Use hotel market segmentation to increase loyalty and revenue.

How to manage hotel phone calls and turn them into bookings | Smartpricing
hotel-management

Phone calls in hotels: how to manage them to turn them into bookings

Don’t make the mistake of underestimating hotel phone calls and find out how to use them to increase disintermediation

Hotel reservations: how important it is to make a good first impression and how to encourage it | Smartpricing
hotel-management

Hotel bookings: why a good first impression counts (and how to achieve it)

Your guests take 7 seconds to form an opinion about your hotel and 50 milliseconds to judge your website. Find out how to guide first impressions and secure more bookings!

Hotel packages: definition, benefits and tips for creating them | Smartpricing
marketing

Differentiate your offer: how to create hotel packages that attract guests

Learn all the benefits of hotel packages and why 49% of travelers would buy one

How to use psychology to drive upselling in hotels | Smartpricing
marketing

Psychology of upselling in hotels: here's what you need to know to sell more

Do guests' purchase decisions seem irrational? Use psychology and learn how to predict them!

8 strategies for diversifying revenue in your hotel | Smartpricing
revenue-management

Make diversifying revenue in your hotel easy with these 8 strategies

Finding new sources of revenue goes a long way toward ensuring your security, but how do you do it? Discover ideas and methods to make sure you don't go wrong!

What is minimum stay: pros and cons - Smartpricing
hotel-management

What is minimum stay: pros and cons

Absolutely everything you should know about minimum stay in hotels.

Organizational chart for hotels: everything you need to know - Smartpricing
hotel-management

Do you want to focus on what really matters in your hotel? What you need is an organizational chart

An organizational chart helps you define your staff's responsibilities and delegate tasks. In this article we explain how to create one.

Cross-selling in hotels: tools and techniques to increase revenue and retain guests - Smartpricing
revenue-management

Learn how to use cross-selling in hotels to increase revenue and retain customers

By focusing on extra services, you can increase your property's net profit without burdening its budget. Read our tips and create a cross-selling strategy tailored to you!

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